Attracting investment is a labor-intensive process that requires not only market analysis and project development for potential investors, but also a specific scientific approach, in the format of which the questions are answered:
– Who are the investors, when, how and how much do they invest, and what is the logic of their actions?
The International Finance Corporation, which initiated the training on attracting investments, focused on these aspects.
The training was conducted for employees of the Investment Promotion Agency, with the participation of specialists of the Ministry of Investment and Foreign Trade and the Strategic Development Agency.
Head of the training Robert Hejzak, IFC international expert on attracting and expanding investments, spoke about what are the services for potential, current and even outgoing investors, and why it is important?
Robert Hejzak- an international IFC expert:
“Investment Promotion Agency is the structure, the activity of which should be aimed not only at the process of attracting investors to Uzbekistan but also include professional support of the entire life cycle of each investment project. That is, it is necessary to monitor the entire process of attracting investments, including business expansion. At the same time, the most effective projects need a high-quality PR company, which, ultimately, is designed to form a positive image of the country in the international format.
Let’s say we divide investors into two categories: “happy investor” and “unhappy investor”. It is necessary to work with each category according to a separate program. If with the first category the work will be built mainly on the promotion and expansion of the project, PR of effective experience, the provision of services in increasing qualitative and quantitative indicators, then with the second category – on the identification and identification of systemic problems that hinder the development of the project and the movement of capital in the direction of the set goals, plus the elaboration of solutions in this direction.”
Expert opinion also focused on the fact that the quality of work also depends on how detailed the specialized state organizations study the reasons for the withdrawal of large investors from the market and openly inform the public about it.
In addition to the training, Robert Hejzak also met with the authority of the Strategic Development Agency (SDA). During the meeting the international expert defined for himself the understanding of the strategic vision of the SDA on the delineation of services provided by the state bodies to investors during the investment project cycle (mapping the processes of current and future distribution of functions/services taking into account different needs of investors in different categories of projects and relevant services provided by the state bodies).
Projects on the organization of trainings from experts of the International Finance Corporation will continue.
Press Office of the Strategic Development Agency
